We’ve rounded up some of the best book marketing Tweets during the past week, from bloggers, marketers, authors and others. The topics include Twitter tips for authors, the benefits of Google alerts, public speaking tips, the pros and cons of designing your book and much more. Happy marketing!
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* HOW TO: Start Marketing on Facebook
Facebook shows no sign of slowing down. Between its growth in members and the ability to target customers through word-of-mouth and paid ads, it’s a great place for marketing. Here are six steps to getting started:
http://mashable.com/2011/05/25/facebook-marketing-guide/
* Query Fail: How NOT to Write a Query Letter
This composite letter is a shining example of everything that authors do wrong – the article and comments following explain how to get it right:
http://www.writersrelief.com/blog/2011/05/query-fail-how-not-to-write-a-query-letter/
* Speaking Engagements: Be Prepared
Congratulations on your speaking engagement! To ensure your presentation sparkles, use this checklist to prepare:
http://blog.marketingtipsforauthors.com/2011/06/speaking-engagements-be-prepared-by-l.html
* Twitter for Authors
Yes, Twitter is a great place for authors – if they know what to do. Learn the basics of effective Twitter marketing:
* The Ultimate Guide to Facebook Marketing
Everything you could possibly want to know about using Facebook for marketing:
http://www.copyblogger.com/ultimate-facebook/
* Should You Design Your Own Book? Pro and Con
Not sure if you should hire a designer or design your own cover? This list of pros and cons will help you decide:
http://www.thebookdesigner.com/2011/06/should-you-design-your-own-book-pro-and-con/
* 8 Ways Nonfiction Authors Can Use Google Alerts
If you aren’t using Google to keep track of who’s talking about you and your book, as well as what your competition is doing, you should be. Learn how:
http://authoritypublishing.com/book-marketing/8-ways-nonfiction-authors-can-use-google-alerts/
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