Best of the Web Book Marketing Tips for the Week of May 9, 2011

by Penny | May 13, 2011 | Book Marketing Basics, Social Media for Authors

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Here’s a look back at some of the best book marketing Tweets during the past week, from bloggers, marketers, authors and others. The topics include nontraditional ways to promote your book, effective Twitter marketing, ins and outs of publishing, keyword tips and what works for ebook promotion. Happy marketing!

* The Secret to Using Keywords Effectively in Articles

Image by Aldon via Flickr

You’ve probably heard of keywords – the word or words most likely used when people search online for information on your topic. Many authors aren’t sure how to use keywords effectively – here are some tips:
http://bookmarketingmaven.typepad.com/book_marketing_maven/2011/05/the-secret-to-using-keywords-effectively-in-articles.html

* Understanding How the Traditional Publishing Model Works

Image by Jennerally via Flickr

When it comes to being competitive in publishing, it’s important to know as much about the business as you possibly can:
http://www.huffingtonpost.com/penny-c-sansevieri/traditional-publishing-model_b_857817.html

* 10 Nontraditional Ways To Promote Your Book

Image via Wikipedia

Here are some top tips from authors on how they’ve connected with readers, using creative marketing techniques:
http://www.mediabistro.com/galleycat/10-nontraditional-ways-to-promote-your-book_b29220

* How to Create SEO Friendly Headlines and Book Titles

Image by christopher.woo via Flickr

You want to make it as easy as possible for people to find you online. Making sure you use effective headlines and titles is part of that process. Learn how:
http://blog.publishedandprofitable.com/2011/05/02/how-to-create-seo-friendly-headlines-book-titles/

* What Works: Promotion for Ebooks

Image via Wikipedia

Author JA Konrath has tried a variety of methods to market his ebooks successfully, and he shares his insights and results in this informative blog post:
http://jakonrath.blogspot.com/2011/05/what-works-promo-for-ebooks.html

* The Ultimate Guide to Twitter Marketing