We’re highlighting some of the best book marketing Tweets during the past week to help you on your marketing journey. These tips come from bloggers, marketers, authors and others and include author platforms, website updates, blog maintenance and how to use Google Analytics. Enjoy!

Tips to Jumpstart Your Book in 2011

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What you need to do to make sure you get your book going this year:

http://www.bigbadbookblog.com/2011/01/04/tips-to-jumpstart-your-book-in-2011/

Secrets to Using Google Analytics

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Google Analytics is a great tool for learning about your website and blog traffic, and here are some things you might not know about:

http://www.problogger.net/archives/2011/01/18/my-5-favorite-but-often-ignored-analytics-features/

18 Blogging Tips to Create and Maintain a Successful Blog

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We all know blogging is important, but keeping that blog going is the biggest challenge. Here are 18 tips from someone who’s used them successfully:

http://www.jmorganmarketing.com/blogging-tips-create-maintain-blog/

Dear Author, Update That Website

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Reviewers and bloggers who write about authors usually start by visiting the author’s website. What they find is not always helpful, so here are some tips from someone who may visit your site someday:

http://blogs.publishersweekly.com/blogs/beyondherbook/?p=2838

The Secret Ingredient to a Strong Author Platform

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What having an author platform is all about, with some tips on what you need to consider:

http://www.tribalwriter.com/2010/12/09/the-secret-ingredient-to-a-strong-author-platform/