Golden Rules of Social Media

by Penny | Jan 14, 2009 | Book Marketing Basics

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Here are a few Golden Rules of social media that you’ll want to read before you go online!

Golden Rules of Social Media and Internet Marketing

1) Listen: listen and observe, see what’s being said online and how you can participate

2) Participate: join in, share stuff, be helpful

3) Give first, ask later. The best rule of thumb is to give more than you take.

4) Dialog: communicate, remember the cocktail party example

5) Don’t try and do everything: it’s not always a great idea to have 35 social networking sites. Get only as many as you can manage

6) Leave your wallet at the door: don’t show up online wanting to make money. Show up ready to share and enlighten. This will take you much further.

7) Don’t be afraid to share your opinion.

8) Be honest: it’s tempting for some to embellish or lie. Who’s gonna find out about it, right? Wrong. The Internet has a way of sifting out the fake stuff and embracing the real messages.

12 Comments

Mike Geffner on February 5, 2009 at 8:19 AM

I love this! How can I go about reprinting this on my blog? Best, Mike
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Penny on February 5, 2009 at 3:11 PM

Hey Mike – feel free to reprint, just put a link or credit to the site. Thank you for doing this! Penny
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Joanne Zimakas on February 14, 2009 at 3:42 AM

I think we all need to heed……and remember that The Golden Rule trumps Those wth the Gold Rule….because they create a den of theives…..
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Hafihz on February 26, 2009 at 8:27 AM

Very good! Can I reprint this as well on my blog? With links and credits of course… =)
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Penny C. Sansevieri on February 27, 2009 at 4:28 PM

Yes, and thanks for asking!
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Jenny Simpson on March 5, 2009 at 7:37 AM

Hi

I saw this mentioned on Twitter and had to re-publish.

Have included a credit and link http://www.seo-pr-tips.com/2009/03/05/golden-rules-of-social-media/

Thanks and hope that’s ok
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Penny Sansevieri on March 5, 2009 at 1:04 PM

Hey Jenny – thank you so much for the mention! I appreciate it!
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Joel on May 28, 2009 at 7:36 AM

You know Penny, I always love your insight. Few people have such understanding.
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Brenda on May 28, 2009 at 1:05 PM

This is great! Thank you so much for the insight. In reading it seems like such common sense, but it is always great to be reminded.
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Phyllis Qualls Freeman on June 9, 2009 at 2:17 PM

Those rules are super. I like the “give more than you take” rule. If we do that, it will always come back in various forms. We all need what each other has to share. Well…I do anyway.

Thanks for the posting. I don’t have website yet and just learning about blogging – but I’ll be out there before long.
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Steve Volpe on June 18, 2009 at 6:44 PM

Very well said. Thanks!
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Robin of My Two Blessing on October 2, 2009 at 9:50 AM

These are excellent. Just had a conversation yesterday with BIL about this. He’s all about the money, connections and what he can get out of it.
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