So you have a newsletter – great! But now you’re wondering how you’ll get subscribers. Here are a few quick tips to help grow your subscriber list and bring more people into your fabulous marketing funnel!
1) Make sure you have an ethical bribe: this is something you give to get something. A free eBook, special report, whatever it is it must have value to your reader. If it doesn’t you won’t attract new subscribers. The idea is that if they want the freebie they have to give you their email address.
2) Create some “Top 10 Tips” articles: People love those “Top 10 Ways toâ€¦” articles so why not create some of your own. Even if you’re a fiction author you can still offer suggestions for top ten ways to get published, simple solutions for character development, research, etc. If you’re stumped for ideas consider this: add the following words to the end of the title string “Top 10 Tips toâ€¦” Create, Solve, Prepare, Start, Prevent, Save, Improve. These should get you started!
3) I tell authors this over and over again and I’m surprised how many folks still forget to do this. Your email signature line may be your most powerful asset. Always include a link to the subscribe page for your ezine (if it’s on your home page refer them there) – don’t forget to tell them about the fabulous freebie they’ll get just for subscribing!
Love your blog. I find it full of great information that I put into action. I will be changing my email signature this minute. Great tip.
Annie B Lawrence
Love’s Secret Live Your Life In Love
Thanks, Annie! I’m glad you enjoy the blog!
I’ve followed your great column and just begun to check out your blog . . . I know, I know, shame on me. Missing an opportunity. I’ll try to get back to doing a newsletter and your tips are really helpful. Especially the one about offering a freebie tip sheet.
I’m thinking of a title: Tips on Tipping for Writes: With Helpful Ideas sp Bucks Will Follow.
Well, that is a bit long.
Pat Harrington, Mystery Author
Bridget O’Hern Amateur Detective Series
My blog – writelocalhistory.wordpress.com gives a quick Five-Step kick start to those writing a local/regional history or to someone tasked with writing their church, family, organization, or sports team history. Easy to follow and fun to do. Thanks for your site.
Thanks for the comment and for the visit! Enjoy the site!
I just wnated to thank you for your wonderful newsletters and valuable advice about how to create my own success.
I appreciate all that you do.
Uncommon Pug and Dog Art
Thank you, Melissa! I’m so glad you enjoy our site and newsletter – Wishing you publishing success! Penny (PS Love your site!)
Thanks. That will put a fire under
Hi Terry – great! I’m glad this was helpful. A newsletter is a fantastic way to promote yourself and your book!
Great stuff Annie, Thanks
Sorry you won’t be at the Whidbey conference this year.
Me too, I wish I could go to Whidbey – I LOVE that conference…. thanks for reading!