Author Marketing Experts, Inc. hosts and presents a number of free online classes, featuring industry experts and insider scoops. Read more.
Read what people are saying about Red Hot Internet Publicity
"My first reaction to Penny Sansevieri's Red Hot Internet Publicity was that it might have a lot of fluff. That mistake was probably due to her warm and friendly style--in the Introduction, she just seemed to want the reader to feel good.
"However, Chapter 1 gets down to business, and within minutes I was rummaging through my desk for a highlighter. It turns out that there are tons of valuable tips and URLs--on podcasting, blogs, virtual tours, and much more--that will keep the ambitious self-publicist busy for many hours. I don't usually like to mark up my books, but much of Red Hot Internet Publicity cries out for highlighting."
—Bob Sanchez
"Get a global presence for yourself or your business without leaving your home or spending a dime (all you need is a computer and a website). Penny tells you in an easy to follow way how to use technology to our advantage. Great book especially in tough economic times where our advertising/promotion budget may be nothing or close to it. I read this book in a weekend, implemented some of her advice, and reaped immediate benefits. Traffic to my websites increased, name recognition was higher, and I got a ton of positive feedback from adding to my website as her book suggests! This book is worth every cent, and will pay for itself many times over in the long run!"
—C.A. Osman www.twistofkarma.com
"I bought this book hoping for a few tips I could use that fit my $0 budget. Penny did not disappoint. I read "Red Hot Internet Publicity" planted in front of my computer, making improvements as I read. I fixed my website's homepage to include her suggestions for how readers read (clockwise), added customer comments to the center, and a site map (Google's analytics liked that). I reworked my blogs--themes, focus, etc.
"My only complaint was I expected more tips, that cost less. But that's just me."