I’m an author! Now what?Got a question about publishing, we’ve got the answer. Whether you’re published, trying to get published or trying to market your book. If you’ve got a question, we’ve got the answer!

Why is my book not selling?

Well there are a number of reasons your book might not be selling but the first and most obvious one is that perhaps you’re going after the wrong market. Often authors will subscribe to the “spray and pray” theory meaning that they spray a whole bunch of stuff to the wall and hope that some of it sticks. A more focused campaign that targets your audience can save you tons of money, time and frustration.

How do I know who I’m selling my book to?

Getting to know who your reader is, is the most important part of any campaign. You can identify your reader by getting one of our Reader Profile Worksheets. This will help you to define not only who your reader is but how you get to them. It will also help you unearth where your reader shops, what other books they read as well as any associations they belong to and magazines they read.

How do I get my book into bookstores?

Getting into bookstores nationally can be a tough battle and jockeying for shelf space isn’t always the best use of an author’s time. Shelf space is often bought and paid for by big name publishers and getting into stores nationally, even for recognized names, can be a challenge. Ideally if you’re doing a lot of regional promotion your local stores will begin to carry your book because they’re getting requests due to your regional exposure. The best thing you can do though is find alternative ways to get to your audience.

How do I know who I’m selling my book to?

Getting to know who your reader is, is the most important part of any campaign. You can identify your reader by getting one of our Reader Profile Worksheets. This will help you to define not only who your reader is but how you get to them. It will also help you unearth where your reader shops, what other books they read as well as any associations they belong to and magazines they read.

Help, I’m published, now what?

Well now it’s time to start marketing your book! Don’t wait on this, the lifespan of your book can be fairly short depending on your market and genre. But where do you go from here? Well let us help you. First, you can go through our extensive series of FREE marketing and PR articles by clicking here: Or how about sending us a copy of your book for a marketing evaluation? You can mail it to us at:

Author Marketing Experts, Inc.
Post Office Box 421156
San Diego, CA 92142

Or have you got a pressing question and don’t know where to turn? We offer a free 15 min consult, shoot us an email to set one up today!

How can I find a publisher for my book?

Well these days there are a number of ways to get published. You could shop your book to a literary agent or publisher or you could self-publish. In order to find the right literary agent or publisher for your book you’ll need to do some research. We recommend Jeff Herman’s Guide to Book Publishers, Editors and Literary Agents.

Do I need a literary agent?

Not always, you can certainly shop a publisher without an agent but regardless of whether you get an agent or not, you’ll need someone to read through your contract and make sure you’re getting a straight deal. If you’re in search of a publisher that will accept an unagented author, check out Jeff Herman’s Guide to Book Publishers, Editors and Literary Agents.

More questions Answered soon!