Book Marketing Blogs

by Penny Sansevieri
Best of the Web Book Marketing Tips for the Week of October 13, 2014
October 17, 2014by: Paula
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Grow your expertise with insights from these book marketing tweets, courtesy of bloggers, marketers, authors and others. The topics include creating query letters and cover letters, finding free images, getting website traffic, and more. Happy marketing!

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* How to Get Traffic to Your Author Website: 30+ Tips for Discouraged Writers

It does take time to get visitors to your site, and it’s not about numbers, it’s about attracting the right people:

http://www.yourwriterplatform.com/author-website-traffic/

* Finding Twitter Chats for Writers

Twitter chats offer a chance to connect with readers, learn from other authors, network with industry professionals, and more:

http://badredheadmedia.com/2014/07/31/finding-twitter-chats-guest-k8tilton/

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* Book Contests for Indie Authors

Your self-published book can gain an edge if you win an award. Here are contests to consider:

http://killzoneauthors.blogspot.co.uk/2014/01/book-contests-for-indie-authors.html

* Query and Cover Letters 101: The Fundamentals

This is a great post for beginners. Learn the difference between query letters and cover letters and how to write them:

http://www.huffingtonpost.com/2014/05/14/cover-letters_n_5317669.html

* The Best Places to Find Free, High-Resolution Images

Here are 18 sites you can check out:

http://www.labnol.org/internet/find-free-images/24990/

* How to Deal With Negative Reviews of Our Books

No one likes negative reviews. But bookmark this post to guide you if, or when, you receive a bad review:

http://blog.marketingtipsforauthors.com/2009/08/how-to-deal-with-negative-reviews-of.html

* How to Fail at Being a Writer

These steps are guaranteed to lead to failure. And it never hurts to have a little laugh:

http://kelsye.com/fail-at-being-a-writer/

* 4 Ways Authors Can Rock on Twitter

Many authors find Twitter is a great way to connect with their audience. Here’s how you can look like a pro:

http://www.thebookdesigner.com/2014/08/4-ways-authors-can-rock-on-twitter/



Tips for Making an SEO Friendly Video
October 16, 2014by: Penny Sansevieri
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Did you know that when you create a video for YouTube that it’s automatically transcribed? This means that using keywords in your conversation can really help to spark visibility to your video. Of course, you want to also include keywords in your title and description, too!

Amp Up Your Video Description

SEO Friendly Video - blog_pin

Did you know that the most important part of your video description are the first 1-2 sentences? Why? Because this is what YouTube displays in search results. These two sentences are very important. Plug in keywords and great content that will get viewers to “click”

Video Did You Know?

 

You have about 15 seconds to convince your viewer to keep watching your video. Better grab their interest early!

Video Call-to-Action

Make sure and provide a CTA (call-to-action) at the end of your video. Get them to do something, sign up, subscribe to your channel, Like your Facebook Page – whatever. Sometimes the simple action of asking can actually get you what you want.

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AME Blog Carnival: Tips and Tricks for Writers and Authors – October 13, 2014
October 13, 2014by: Paula
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Welcome to Author Marketing Experts’ Blog Carnival. We’ve got some great posts on book marketing, self-publishing, and getting published this week. Thank you to all of the contributors!

Book Marketing

Sarah Bolme submitted Sampling: An Effective Marketing Tool posted at Marketing Christian Books, saying, “One of the things I really enjoy about my monthly trip to Costco is all the samples I get to munch on while I peruse the aisles and shop. A few of these samples have even convinced me to buy the products being hawked.”

Kimberly Grabas submitted How to Get Traffic to Your Author Website: 30+ Tips for Discouraged Writers posted at Your Writer Platform, saying, “It’s time to address one of the biggest complaints I get from writers about their author websites: ‘My blog is a ghost town! How do I get more traffic to my site?’ Obviously, no visitors means no visibility, no way for people to discover and share your content, and no real benefit to slugging away, post after post, crafting brilliance that nobody reads. But your author website can be a foundational element to building a powerful platform, if you know how to attract the “right” people to your site AND retain as many of them as possible. Interested in learning how? I’ve got you covered. ;-)”

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Frances Caballo submitted How to Stop Wasting Time and Focus Your Book Marketing posted at Social Media Just for Writers, saying, “I used to tell my audiences that they needed to diversify their social media to reach their audience wherever they might be. I no longer give that advice. Instead, it’s important to determine which social platforms your audience uses and invest your energies strategically. By doing this, authors will be more focused in their marketing and have more time to write.”

Getting Published

Erica Verrillo submitted Beggars Can Be Choosers – How to Pick an Agent posted at Publishing… And Other Forms of Insanity, saying, “When an agent offers to represent a writer, there is tendency to say “Yes, a thousand times yes!” before giving the long-term consequences of the union the cold, hard reflection it deserves. Here are a few tips to help you evaluate an agent before you get hitched.”

Self-Publishing

Hazel Longuet submitted Why are you reading this blog? Go read ‘Write. Publish. Repeat.’ – a must read for all Indie Authors posted at A Novel Experience, saying, “Sometimes you stumble on something akin to the Holy Grail by sheer accident. Something so big, so powerful that it forever changes the way you think and act. I have to believe that the universe only puts things in front of you when you are ready for them, I just wish I’d been ready earlier for Write. Publish. Repeat. It’s simply a must read.”

That concludes this week’s carnival. Our weekly roundup offers the best book marketing, self-publishing, writing, and general publishing industry tips to guide authors, would-be authors, publishers and others on their book journey. Submit a post to our weekly carnival by using this link: http://www.amarketingexpert.com/submit-ame-blog-carnival/



Best of the Web Book Marketing Tips for the Week of October 6, 2014
October 10, 2014by: Paula
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We’ve collected some of the most informative and popular book marketing tweets to provide some tips, courtesy of bloggers, marketers, authors and others. The topics include memoir writing tips, how to use SlideShare for social sharing, ways to make your media pitch irresistible, and more. Happy marketing!

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* How to Stop Wasting Time and Focus Your Book Marketing

You do not have to be active on every social media site. Instead, choose wisely so you focus on the sites that work for you:

http://socialmediajustforwriters.com/stop-wasting-time-focus-book-marketing/

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* The Secrets Behind Book Categories on Amazon

What you should know when selecting your book’s categories:

http://www.amarketingexpert.com/secret-book-categories-amazon/

* 7 Ways to Add Sizzle to Your Next Book Event

There’s so much more than bookstore events. Here’s how you can have a great book launch party:

http://www.writersdigest.com/editor-blogs/guide-to-literary-agents/7-ways-to-add-sizzle-to-your-next-book-event

* Make Your Media Pitches Irresistible Using These Insider Secrets

Get the scoop from a former CBS news executive so you can make your pitches count:

http://www.vocus.com/blog/batt-humphreys-insider-secrets-to-the-perfect-pitch-webinar-recap/

* 40+ Resources & Tools to Take Your Blogging & Social Media Marketing to the Next Level

If you haven’t started a blog, this guide will walk you through the process. It’s easy!

http://www.jeffbullas.com/resources/

* 6 Tips for Avoiding Writer’s Block

These tricks of the trade can help you get writing again.

http://www.socialmediatoday.com/content/6-tips-avoiding-writers-block

* The Power of SlideShare for Social Sharing

Do you use SlideShare? The site can be a great way to build buzz. Learn how:

http://www.webinknow.com/the-power-of-slideshare-for-social-sharing

* Six Lessons about Memoir Writing

Author Abigail Carter shares tips from a recent retreat:

http://kelsye.com/six-lessons-memoir-writing/



Two Fun Ways to Get More Traffic to Your Blog Post
October 9, 2014by: Penny Sansevieri
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POSTED More traffic blog 10092014 - blog_pinWe all know that images drive more engagement, but what if you used your blog post image on your Instagram page, using it to drive traffic to your blog? Don’t forget to adapt it with text that tells what your post is about, you can do this on PicMonkey.com.

 

Sharing on Instagram is a great way to boost additional engagement and pull in more traffic.

 

Vine is another great way to pull in traffic. By creating a quick video about your blog post, you could pull in additional traffic to your site, too. You can do videos on Instagram as well.

 

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AME Blog Carnival: Tips and Tricks for Writers and Authors – October 6, 2014
October 6, 2014by: Paula
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Welcome to Author Marketing Experts’ Blog Carnival. We have some great tips on writing, and getting published this week. Thank you to all of the contributors!

Writing

Hazel Longuet submitted Writing Tips: 10 Most Pinned Articles on Writing from my Pinterest Feed posted at Novel Experience, saying, “For the last year I’ve been squirreling away high quality content on writing and publishing, and storing my little nuggets of gold in Pinterest. I’d wondered which of all these gems were most popular, as identified by repins, but until recently there were few ways to find out. Then those lovely bods at Pinterest launched their Analytics a program that delves into statistics of Pins. So now I know which of the pins my followers like best and can share them with you.”

Susan Pohlman submitted Feeling Stuck in Your Writing? The Answer is Travel posted at The Review Review, saying, “Finding your writer’s voice through travel.”

writer typewriter keys

Chrys Fey submitted Naming Fictional Towns and Cities posted at Write With Fey, saying, “When you’re writing a book, you get to name your characters, so why can’t you name the town your story is set in? You can!”

Getting Published

Erica Verrillo submitted 2 Literary Agents Actively Seeking Writers posted at Publishing… And Other Forms of Insanity, saying, “Here are two agents actively building their client lists. Brent is a new agent at TriadaUS. Lana is an established agent with a list of clients that she is seeking to expand. In terms of genre, they are looking for just about everything.”

That concludes this week’s carnival. Our weekly roundup offers the best book marketing, self-publishing, writing, and general publishing industry tips to guide authors, would-be authors, publishers and others on their book journey. Submit a post to our weekly carnival by using this link: http://www.amarketingexpert.com/submit-ame-blog-carnival/



Best of the Web Book Marketing Tips for the Week of September 29, 2014
October 3, 2014by: Paula
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Let these book marketing tweets, courtesy of bloggers, marketers, authors and others, provide some inspiration. The topics include launching your book virtually, breaking through writers’ block, finding the right freelance editor, and more. Happy marketing!

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* Don’t Wait For Permission: Why Authors Should Be Entrepreneurs

Your book can be the basis for other opportunities such as audio, direct sales, graphic novels, and much more:

http://davidgaughran.wordpress.com/2014/09/30/dont-wait-for-permission-why-authors-should-be-entrepreneurs/

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* How to Create a Street Team for Your Book

Discover ways to get your community of followers to help spread the word about your book:

http://buildbookbuzz.com/how-to-create-a-street-team-for-your-book/

* 5 Networking Tips for Authors

Learn which networking events are worth your time, or not, and why you should have business cards:

http://www.writersdigest.com/editor-blogs/guide-to-literary-agents/5-networking-tips-for-writers

* Book Launch Checklist – Before, During, and After Publication

This handy guide covers book inception through your first month of publication (and there’s a downloadable version):

http://kelsye.com/book-launch-checklist/

* 5 Ways to Find the Right Freelance Book Editor

Learn what qualities to look for, and more importantly, where you can find qualified editors:

http://janefriedman.com/2013/05/31/find-freelance-book-editor/

* An Author’s Best Friends: Booksellers and Librarians

People who buy and sell books for a living are valuable contacts. Here’s how you can maximize the relationship:

http://publishingperspectives.com/2014/09/an-authors-best-friends-booksellers-and-librarians/

* Breaking Through Writer’s Block 

There are different reasons you hit a wall; get some suggestions for how to get writing again:

http://www.writersfunzone.com/blog/2014/08/21/breaking-writers-block/

* 5 Guidelines for Approaching Book Review Bloggers

If you’d like to get book reviews, these tips will help you identify the best bloggers for your book:

http://blog.janicehardy.com/2014/08/5-guidelines-for-approaching-book.html

* 10 Steps to Launch Your Book Virtually

Ready to publish your book? These ideas will give you some ways to let readers know your book is available:

http://writeonsisters.com/the-road-to-publication/plan-to-launch-your-book-virtually/

* 14 Never-Fail Tricks Every Writer Needs to Know

Great ideas for getting your book back on track:

http://annerallen.blogspot.com/2014/09/block-busting-14-never-fail-tricks.html



AME Blog Carnival: Tips and Tricks for Writers and Authors – September 29, 2014
September 29, 2014by: Paula
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Welcome to Author Marketing Experts’ Blog Carnival. This week we have posts offering insights on social media, writing, getting published, and book marketing. Thank you to all of the contributors!

Social Media

Hazel Longuet submitted Pinterest Growth: The Best Kept Secret For Growing your Pinterest Following & Gaining Repins posted at A Novel Experience, saying, “Pinterest is fast becoming one of the largest and most influential Social Media sites. Grow your Pinterest followers and gain more exposure for your pins in a simple 10 minute a day routine in-conjunction with, the web’s best kept Pinterest secret, Viralwoot. I’ll show you the steps to take – it’s free & I’m giving you a gift at the end. What could be better?”

pinterest graphic

Book Marketing

Sarah Bolme submitted Are You Using This Book Selling Technique? posted at Marketing Christian Books, saying, “Pinterest is a social media site that is growing and one that should not be ignored when marketing a book. Learn one quick technique to effectively promote your book on Pinterest.”

Writing

Janet Ursel submitted Haiku Cows and Twitter posted at Janet Ursel, saying, “What’s your daily warm-up exercise?”

Getting Published

Erica Verrillo submitted Agents Looking for Science Fiction and Fantasy Writers posted at Publishing … And Other Forms of Insanity, saying, “Science fiction and fantasy never go out of style, so if you write in either of these genres, you are in luck. Here is a list of reputable agents who represent fantasy and/or science fiction novels. All of them are accepting queries as of this writing.”

That concludes this week’s carnival. Our weekly roundup offers the best book marketing, self-publishing, writing, and general publishing industry tips to guide authors, would-be authors, publishers and others on their book journey. Submit a post to our weekly carnival by using this link: http://www.amarketingexpert.com/submit-ame-blog-carnival/



Best of the Web Book Marketing Tips for the Week of September 22, 2014
September 26, 2014by: Paula
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book with cashWe’ve collected some of the top book marketing tweets to help guide your promotion, courtesy of bloggers, marketers, authors and others. The topics include why your book sales suck, how to create compelling book covers, what readers want from authors on social media, and more. Happy marketing!

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* Why Authors Must Be Marketers

Whether you self-publish or have a traditional publishing deal you need to know how to market your books:

http://www.theindependentpublishingmagazine.com/2014/09/authors-must-be-marketers-neil-raphel.html

* What Readers Want from Authors on Social Media

There are five things readers respond to, starting with inspiration. Learn what you can do:

http://christinenolfi.com/2014/09/readers-want-authors-social-media/

* 4 Steps to Take Charge of Your Book Launch

You want to start off on the right foot so your book has a fighting chance:

http://selfpublishingteam.com/4-steps-to-take-charge-of-your-book-launch/

* 10 Book Marketing Mistakes Self-Published Authors Make

Don’t just publish your book and expect the sales to take off. Here’s what you need to do first:

http://blog.bibliocrunch.com/10-book-marketing-mistakes-self-published-authors-make/

* How to Create Compelling Book Covers in 15 Minutes

Book covers are a vital part of your book’s success. Get some tips from Guy Kawasaki:

https://www.youtube.com/watch?v=pi9RPcpkNgE

* Advice to Writers Seeking Literary Agents

Chuck Sambuchino of Writer’s Digest books pulled together some of the best advice from agents. Here are their tips:

http://writersinthestorm.wordpress.com/2013/11/01/agent-wisdom-volume-ii-more-advice-for-writers-from-literary-agents/

* Tips for Vetting a Book Blogger’s Platform

So, you want to do a blog tour? Or you’re looking for book reviewers? Here’s how you can determine which bloggers have enough of an audience:

http://www.molly-greene.com/tips-for-vetting-book-bloggers/

* 8 Reasons Why Your Book Sales Suck

Use this list to figure out what you need to do to improve your marketing and sell more books:

http://www.virtualbusinesstrainingnetwork.com/author/8-reasons-why-your-book-sales-suck/



Have You Been Forgetting Social Bookmarking?
September 25, 2014by: Penny Sansevieri
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Social Bookmarking - blog_pin

 

 

With all the buzz around marketing on Facebook, Pinterest and Google Plus, many of us have forgotten the power behind social bookmarking. What is social bookmarking? Well, it’s not that dissimilar from bookmarking a site you want to return to because you like it, only you’re doing this socially. So, you’re telling the world about your latest blog post or you can also social bookmark pages on your website. Ready to get started? Here are a few places you can try:

Reddit

Scoop.it

StumbleUpon

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