The Book Marketing Blog

by Penny Sansevieri
The Best Ads to Run on Facebook (to Sell More Stuff)
April 7, 2014by: Penny

Have you ever used the Custom Audiences function on Facebook? The ways this works is if you have someone’s email address (such as a top influencer) you can plug his or her name into the Power Editor on Facebook when you’re creating your ad and it will promote your ad to that person’s audiences, too. It’s a great way to sell more of your product. Dennis Yu at Social Media Marketing World will walk you through using Custom Audiences.

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Best of the Web Book Marketing Tips for the Week of March 31, 2014
April 4, 2014by: Penny

Get some inspiration from these book marketing tweets, courtesy of bloggers, marketers, authors and others. The topics include successful Facebook marketing, ways to increase traffic to your website, marketing tips for indie authors, and more. Happy marketing! ************** * 5 Keep-It-Simple Marketing Tips For Indie Authors It’s an easy equation: three niches + calendar = simple marketing: http://marketingtipsforauthors.com/2014/03/5-keep-simple-marketing-tips-indie-authors.html * The Biggest Lie Aspiring Writers Believe It could be the difference between success and failure: http://www.theprocrastiwriter.com/biggest-lie-aspiring-writers-believe/ * How Self Published Writers…

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AME Blog Carnival: tips and tricks for writers and authors – March 31, 2014
March 31, 2014by: Penny

Welcome to the March 31, 2014 edition of tips and tricks for writers and authors. We’ve got some tips on marketing, and writing, for this week. Thank you to all of the contributors. Marketing Sarah Bolme presents Don’t Overlook This Marketing Opportunity posted at Marketing Christian Books, saying, “Many self-published authors don’t think about this great marketing venue.” Ben Z presents Prepare Your Book for its KDP Select free Promotion Days posted at Ben Zackheim Blog, saying, “A step-by-step guide,…

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Best of the Web Book Marketing Tips for the Week of March 24, 2014
March 28, 2014by: Penny

  Here are some hot issues from book marketing tweets, courtesy of bloggers, marketers, authors and others. The topics include email marketing mistakes, how to reach readers, Facebook tricks that don’t work, and more. Happy marketing! ************** * Tips for Reaching Readers Learn how to become part of the reading world to find out what your readers really want and need: http://writershelpingwriters.net/2014/03/tips-reaching-readers/ * Do You Have to Write the Whole Book Before Pitching for a Publisher? The ‘rules’ have changed;…

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AME Blog Carnival: tips and tricks for writers and authors – March 24, 2014
March 24, 2014by: Penny

Welcome to the March 24, 2014 edition of tips and tricks for writers and authors. We’ve got some tips on marketing, promotion, and writing this week. Thank you to all of the contributors. Marketing Walsh Group presents How Updating Your Website’s Color Scheme Can be a Great Move posted at The Walsh Group Blog, saying, “Good content is important to maintaining a respectable website – you need to keep your pages current and your blog updated and informative. However, the aesthetics of a website…

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Best of the Web Book Marketing Tips for the Week of March 17, 2014
March 21, 2014by: Penny

You’ll find our roundup below of some of the most shared book marketing tweets, courtesy of bloggers, marketers, authors and others. The topics include using Twitter to pitch your story, running Facebook contests on your timeline, improving your Pinterest marketing, and more. Happy marketing! ************** * 4 Cool Facebook Tools to Run Contests on Your Timeline Now that you can run contests right on your page, here are some ways to get started: http://www.jeffbullas.com/2013/09/09/4-cool-facebook-tools-to-run-contests-on-your-timeline/ * Stephen King Creates a List…

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AME Blog Carnival: tips and tricks for writers and authors – March 17, 2014
March 17, 2014by: Penny

Welcome to the March 17, 2014 edition of tips and tricks for writers and authors. We’ve got tips on writing, and getting published this week. Thank you to all of the contributors. Walsh Group presents Respectable Website Design and the Importance of Video posted at The Walsh Group Blog, saying, “One of the best things a small business can to do to attract visitors and diversify its marketing output is to invest in content video creation. However, this investment doesn’t have to be as…

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Best of the Web Book Marketing Tips for the Week of March 10, 2014
March 14, 2014by: Penny

We’ve rounded up some of the most shared book marketing tweets, courtesy of bloggers, marketers, authors and others. The topics include creating bestselling book ideas, using audio to sell more books, writing pitches reporters will read, and more. Happy marketing! ************** * 4 Tips for Writing Email Pitches That Reporters Will Read Pitching can be frustrating but these tips will help you hone yours so it’s more effective: http://www.mediabistro.com/prnewser/4-tips-for-writing-email-pitches-that-reporters-will-read_b86374 * Is eBook Distribution Enough? Why Selling Hard Copies of Your…

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AME Blog Carnival: tips and tricks for writers and authors – March 10, 2014
March 10, 2014by: Penny

Welcome to the March 10, 2014 edition of tips and tricks for writers and authors. We have a short carnival this week since the Blog Carnival site was down for about a week and many contributors could not access the site; they will be back next week. Thank you to this week’s contributors! Book Marketing Sarah Bolme presents Customer Service Matters posted at Marketing Christian Books, saying, “A new study conducted by Woodbury University showed that while over 60% of businesses they surveyed were…

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Best of the Web Book Marketing Tips for the Week of March 3, 2014
March 7, 2014by: Penny

Discover some great tips and insights from these book marketing tweets, courtesy of bloggers, marketers, authors and others. The topics include writing email pitches that reporters will read, hosting a successful radio show, selling your book internationally, and more. Happy marketing! ************** * 6 Tips for Shorter Tweets [INFOGRAPHIC] When you find yourself struggling with the 140-character limit, these tips will help you trim your tweets: http://www.mediabistro.com/alltwitter/6-tips-shorter-tweets_b53324 * Get Your Book into the Hands of an International Audience Want to…

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