The Book Marketing Blog

by Penny Sansevieri
Sell More Books on Amazon! Tip #1: Pitching via Email
July 7, 2015by: ameeditor

  Welcome to our “Sell More Books on Amazon” series! These useful tips will help you make the most of your book marketing! Our first tip will focus on Pitching Via Email.  Email is fast, quick and easy to pitch bloggers but there is a right and wrong way to do this. A bad pitch or a rambling email can send your email into the delete bin so here are some quick tips to get your pitch the attention it deserves….

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How to Get More Sign-Ups on Your Newsletter List!
July 6, 2015by: ameeditor

Looking to expand your newsletter distribution? Here are some great tips on how to get more sign-ups for your newsletter list! How to get more #newsletter #signups – #tips from @bookgal! Click To Tweet

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Weekly Wrap-Up: Book Marketing Fun Finds!
July 5, 2015by: ameeditor

  We hope you all enjoyed a healthy and happy Independence Day! The world’s 57 Largest Book Publishers in 2015 from Publisher’s Weekly. Are you leveraging news for your book or business? Here, Penny recommends Ten Ways to Use Breaking News to Build Buzz for Your Book, Product or Business. Announcement! Smashwords now Allows “Assetless” Pre-Orders. $0.99 until 7/6 only on Amazon! Lutheran Reformation eBook Where Christ is Present! Want to learn about self publishing from the experts (and eat pizza!)? Join Penny…

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Happy Independence Day!
July 4, 2015by: ameeditor

In honor of this 4th of July, we at AME offer you David Handlin’s list of the 100 best American novels from 1770 to 1985, from the American Scholar last summer. Happy reading and Happy Independence Day! Happy Independence Day from @bookgal! Click To Tweet In honor of #independence #day, here are 100 of the best #american #novels. Happy #reading and… Click To Tweet

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Six Ways To Think Like a Publicist and Sell More Books!
July 1, 2015by: ameeditor

  Being a publicist is more than knowing how to craft a snazzy email, it’s a dedicated, ongoing effort. If you do it right, you can accumulate great mentions, features, and reviews…and sell more books! Know the rules, honor the rules and if you’re lucky, the media will beat a path to your door. 1. Think Like a Journalist: Journalists care about one thing: “Will this interest my readers?” Use that objectivity to gain greater access to media, both online…

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The New Changes to Kindle Unlimited
June 30, 2015by: ameeditor

If you haven’t heard the news yet, Amazon is making changes to Kindle Unlimited beginning July 1, 2015. They are going to be paying by page read for books that are in the Kindle Unlimited service. If you aren’t familiar with Kindle Unlimited this is Amazon’s “Netflix” service for books: you can rent books for a set fee per month. If you’ve self-published and your book is in their KDP Select program you are automatically in the Kindle Unlimited system….

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Ten Ways to Use Breaking News to Build Buzz for Your Book, Product or Business
June 30, 2015by: ameeditor

In an age of the 24-hour news cycle, there is always breaking news. But what can you do if you’ve got something to say about a breaking news story? Take action! First, join the conversation, especially if the issue is on your topic or within your area of expertise. You’ll find discussion on social media, considerable television coverage and plenty of cable talk show debates. These ten steps are key to identifying your expertise, developing talking points, and being ready…

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Weekly Wrap-Up – Book Marketing Fun Finds!
June 28, 2015by: ameeditor

Here’s a weekly wrap-up of some of Penny’s book marketing events, news, and fun finds! Promoting your book on a budget? Check out Bookbaby Blog’s 20 Thrifty Ways to Get Your Writing Out There. Only six months until Christmas! Don’t miss my tips on Getting a Head Start on Holiday Sales! Want to write a novel? Here are 6 bad reasons (and 6 good reasons!) to write one from Anne R. Allen. Now through July 6th – mystery ebook Killer Wedding Cake by…

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Getting a Head Start on Holiday Sales
June 26, 2015by: ameeditor

Most authors I work with do, at some point, have their eye on holiday sales. The problem is that they often start on this a bit too late. You may have seen the “Christmas in July” ads and while these advertisements may seem a bit corny and perhaps a bit ill-timed they are anything but. In fact, if you want to get yourself and your book ready, there’s no better time than July to do just that. Why? Well, maybe…

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Create Headlines that Spark Engagement!
June 24, 2015by: ameeditor

If you’re wondering why your Facebook posts or Blog posts aren’t attracting enough attention maybe your headline needs to be stronger? If you need some headline help, head on over to the Headline Analyzer from CoSchedule. You can also download their “power words” cheat sheet, which is really helpful for creating great headlines! Are your #headlines sparking #engagement? Check out #headline #marketing #tips from @bookgal! Click To Tweet

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