Book Marketing Blogs
by Penny SansevieriApril 1, 2013
Welcome to the April 1, 2013 edition of tips and tricks for writers and authors. We have a great mix of tips on writing, self-publishing and book publicity this week. Thank you to all of the contributors!
Carol Wiley presents 35+ Writing Websites and Resources For Freelance Writers Serious About Making a Professional Income While Still Having a Life posted at Musings from Carol.
Book Publicity
Jon Rhodes presents Let People Know What You Really Think posted at Affiliate Help!, saying, “Really speaking your mind is a great way to generate some self-perpetuating publicity. Here’s how to do it.”
Nick Daws presents How to Set Up Google Authorship (and Why You Really Should) posted at Nick Daws’ Writing Blog.
Book Sales
Sarah Bolme presents Book Discoverability posted at Marketing Christian Books.
Self-Publishing
Jack Sarlo presents Quickly & Easily Become a Book Author! posted at Jack Sarlo’s Blog: Random Ramblings of a Marketing Maniac!.
Writing
Jessica Clark presents 10 Reasons Poems Don’t Always Need to Rhyme posted at Kenney Myers, saying, “Free verse has become so widely accepted by publishers of modern poetry, in fact, that some won’t even entertain submissions of formal poetry. These are ten of the reasons why it’s okay to break the traditional mold in your own poetry, opting instead for something a bit less rigid.”
Chrys Fey presents How To Create Mystery posted at Write With Fey.
David Leonhardt presents Are You Ready for a Ghostwriter for Your Book? posted at A Ghost Writers Blog, saying, “The more you have prepared in advance, the lower the cost will be for you. Ideally, the writer does not have to do any outside research, because you have done it all. If you provide your information in a complete and organized fashion, it saves time and money.”
That concludes this edition. Submit your blog article to the next edition of tips and tricks for writers and authors using our carnival submission form. Past posts and future hosts can be found on our blog carnival index page.
March 30, 2013
Is your movie idea timeless or timely? You might think it’s timeless but is it really? Steven Arvanites discusses why this distinction is important and cautions viewers about selling something that’s “timely.”
Steven Arvanites is a screenwriter and a teacher – he works with hundreds of authors to help them turn their book into a movie. You can find out more here: www.NYCScreenwriter.org
March 29, 2013
Looking for a little marketing boost? Here are some book marketing Tweets from the past week that might do the trick, courtesy of bloggers, marketers, authors and others. The topics include tips for writing a great screenplay, whether authors should pay for book reviews, elements of a great Twitter strategy, and more. Here’s to your marketing success!
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* 5 Essential Elements of a Great Twitter Content Strategy
Learn how to target the people you want to reach and find them on Twitter:
* 30 Terrible Pieces of Social Media Advice You Should Ignore
Number One: You should be on every social network. This is NOT true, so relax, and see what additional advice you can discount:
* A Free Directory of Cover Designers, Formatters, Freelance Editors, and More
This is a really handy resource – be sure to share it with anyone who can use it:
* Book to Movie: Tips for Writing a Great Screenplay
Learn how you can turn your book into a screenplay from screenwriter and teacher Steven Arvanites:
http://www.amarketingexpert.com/book-to-movie-tips-for-writing-a-great-screenplay/
* Should Authors Pay for Book Reviews?
This blog post turned into a really interesting discussion so be sure to read the comments, too:
http://www.thebookdesigner.com/2012/08/should-authors-pay-for-book-reviews/
* 9 Steps to Organize Your Social Media for Success
Since spring is here why not update your social media? Heidi Cohen offers some great tips for how you can re-evaluate your goals:
http://heidicohen.com/the-social-media-spring-cleaning-checklist-every-business-needs/
* 6 Ways to Increase the Marketing Effectiveness of your Facebook Page
This infographic walks you through what you can do to make sure more fans and followers see your posts:
March 28, 2013
If you didn’t hear, Amazon is buying Goodreads. In one swoop they’ve captured 16 million readers and 30,000 book clubs.
The story broke just an hour or so again so it’s probably too early to tell where this news will take us. My hope is that Amazon will integrate a better and more seamless buy into the Goodreads model and also incorporate an author’s Goodreads profile into their Author Central page. Shelfari is great, but was pretty late to the game and besides, do we really need another social site for authors? I don’t know about you, but personally I’d rather that I didn’t have so many choices. That might be a moot issue now depending on where this whole buy/merger ends up.
Here’s an interesting side to this, with sites like Bookish and such that are geared to do pretty much the same thing as Goodreads and Library Thing, why hasn’t someone stepped in to buy Goodreads before this? And by someone, I mean a traditional publisher. Oh, that’s right, they were too busy bitching about how Amazon is taking over the publishing world and meanwhile guess what? Amazon is taking over the publishing world. Is it fair? I’m not here to debate fairness, I’m just here to say that when you focus on the wrong stuff you lose momentum and, in this case, you lose your foothold in the industry.
So, for days we’ll see this hashed out on blogs, people cheering, some (ok, many) complaining but in the end it’s another advantage to Amazon. Can we fault them for that? No. While they keep advancing, the rest of the publishing world (well, most of it) keeps rehashing the same old stuff. And speaking of players late to the game, Barnes & Noble could have stepped in and bought the site – or *hint* to BN, there’s still a little site called Library Thing. What? You don’t want to copy Amazon. Right, heaven forbid we emulate success.
In the end, the downfall of publishing won’t be the lack of readers or the fall of bookstores. It’ll be the fact that many in the industry spent too much time focused on the wrong stuff.
Here’s the announcement from Galley Cat: http://www.mediabistro.com/galleycat/amazon-to-buy-goodreads_b67761
March 27, 2013
Film hooks can be crucial to selling your screenplay. Here are some fun tips and examples on why you need one and ideas about how to create a great film hook!
Steven Arvanites is a screenwriter and a teacher – he works with hundreds of authors to help them turn their book into a movie. You can find out more here: www.NYCScreenwriter.org
March 25, 2013
What’s the real secret to making a successful movie? You may be surprised by the answer! More book to movie tips from Steven Arvanites!
Steven Arvanites is a screenwriter and a teacher – he works with hundreds of authors to help them turn their book into a movie. You can find out more here: www.NYCScreenwriter.org
March 22, 2013
All great movies start with a fantastic screenplay. So how do you go from book to screenplay? Here are some fantastic tips to get you started.
Steven Arvanites is a screenwriter and a teacher – he works with hundreds of authors to help them turn their book into a movie. You can find out more here: www.NYCScreenwriter.org
March 22, 2013
Want some ideas for new ways to market yourself and your book? We’ve got some informative book marketing Tweets from the past week, courtesy of bloggers, marketers, authors and others. The topics include why you need Google Authorship now, how to proofread your book, where you can promote your blog (besides Facebook and Twitter), and more. Best of luck in all of your marketing efforts!
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* Why Everyone Should Get Google Authorship Now
According to Google it’s the way search will be ranked, and if you don’t claim your Authorship now, you could find this hurts traffic to your site and your overall visibility:
* Everyone Knows About Twitter and Facebook. Where Else Can You Successfully Promote a Blog Online?
Take advantage of other sites that will help you spread the word:
http://crimsonleague.com/2013/03/16/social-media-promotion-how-i-reached-20000-blog-hits/
* 10 Tips for Proofreading Your Book
Editing your own work is a challenge, but these tips will help you through your weak spots:
http://www.selfpublishingreview.com/blog/2013/03/10-tips-for-proofreading-your-book/
* 20 Tips for Growing Your YouTube Following
According to the latest statistics, about 15% of planet Earth uses YouTube. Learn how to get more followers:
http://www.susangilbert.com/20-tips-for-growing-your-youtube-following%E2%80%A8/
* Are You Sharing the Right Type of Content?
Your social media strategy won’t succeed unless you know what type of content to post – and where:
http://performancing.com/are-you-sharing-the-right-type-of-content/
March 22, 2013
Ready for your close-up? Do you know what a “high concept film idea” is? If not, watch this short clip and learn.
Steven Arvanites is a screenwriter and a teacher – he works with hundreds of authors to help them turn their book into a movie. You can find out more here: www.NYCScreenwriter.org
March 18, 2013
Welcome to the March 18, 2013 edition of tips and tricks for writers and authors. This week you’ll find insights into self-publishing, writing, book marketing, social media and sales. Thank you to all of our contributors for making this a great edition!
Book Sales
Sarah Bolme presents Innovative Ways to Sell Digital Content posted at Marketing Christian Books.
Self-Publishing
Sue Collier presents Self-publishing timetable, part one of three posted at Self-Publishing Resources.
Writing
David Leonhardt presents What makes a good book? posted at A Ghost Writers Blog, saying, “One of the questions we get frequently goes something like this: “Do you think I have a good enough story? Do you think it’s a best seller?” This gives us a moment to consider what makes a successful book, so I would like to share my thoughts on this with you.”
Chrys Fey presents What To Do If You Struggle With Writing posted at Write With Fey.
Vanessa Morgan presents How to write a character study? posted at Vanessa Morgan.
Kathy Sloan presents Discovering the Clasp posted at Kathy Sloan-Writer, saying, “This blog post is about learning to take a step back in your writing to see the bigger picture. I use a metaphor of untangling a necklace to help understand that sometimes when we go through the editing process we focus too much on the things that don’t really matter and end up actually making our pieces worse. It’s important to find the “clasp” (what holds the piece together) before we can fix anything within the piece.”
Nick Daws presents Sign Up Now for ScriptFever! posted at Nick Daws’ Writing Blog, saying, “Sadly the annual ScriptFrenzy challenge to write 100 pages of scripted material in April closed this year, so on my forum at myWritersCircle.com we decided to run our own alternative version called ScriptFever. Find out more in this post, and sign up!”
Phyllis Zimber Miller presents Boomer Lit vs. YA Lit posted at Phyllis Zimbler Miller, saying, “As an official Baby Boomer, I found the new category of Boomer Lit very interesting — especially what defines that category.”
Cheryl Carpinello presents The Joys of Writing for Middle Grade/Teen Readers posted at Utah Children’s Writers, saying, “I outline the 5 reasons why I enjoy writing for this age group.”
Book Marketing
Jan Bear presents Why Write Book Reviews: Five Payoffs for Writers posted at Market Your Book, saying, “Every author knows how valuable reviews are in selling books, but here are five reasons to be on the other side of the equation.”
Social Media
Joel Friedlander presents Author Blogging 101: What’s Stopping You? posted at The Book Designer, saying, “Start your blog today and discover other opportunities that open up to you when your blog becomes the center of an active, engaged community of like-minded people.”
That concludes this edition. Submit your blog article to the next edition of tips and tricks for writers and authors using our carnival submission form. Past posts and future hosts can be found on our blog carnival index page.
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