The Book Marketing Blog

by Penny Sansevieri
The Power of SEO Behind Blog Commenting: Tip #50 of 52 Ways to Market Your Book
April 7, 2015by: ameeditor

Welcome to Tip #50 of our 52 Ways to Market Your Book! I hope you’re enjoying these tips and they are helping you sell more books.  Want the complete book of tips? Get it here! The Power and SEO Behind Blog Commenting For the past five or so years, we’ve organized teams to support an author’s efforts to increase the SEO of his or her website. We’ve done this a number of ways, but the biggest and most powerful was…

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Facebook Frenzy!
April 2, 2015by: ameeditor

Welcome to our April “Social Media Series.” This month, we’ll focus on why it’s  critical to use social media to publicize your book, and how to increase your book promotion with social media tips. Facebook Frenzy – are you using Facebook to market your book? If not, you certainly should be. Check out these important Facebook stats and tips on the best time to post on Facebook, Twitter, Google+, and LinkedIn!                  …

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50 Things to Tweet About: Tip #49 of 52 Ways to Market Your Book
March 31, 2015by: ameeditor

Welcome to Tip #49 of our 52 Ways to Market Your Book! I hope you’re enjoying these tips and they are helping you sell more books.  So, ready? Here we go! 50 Things to Tweet About Twitter is a great way to meet people, develop relationships, and promote yourself and your book or business. But it’s important to avoid being seen as someone who just self promotes. Most of your tweets should be about helping others, but you also need…

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Take Our Short Survey – Win an Amazon Gift Card!
March 27, 2015by: ameeditor

Are you signed up for our Book Marketing Expert newsletter? If so, we want to hear from you! It’s really important that we continue to provide useful information that enhances your success as an author, but in order to stay at the top of our game, we need your input. Fill out our short, 8 question survey and be entered to win a $25 Amazon Gift Card! Please be as honest and constructive as possible, this is for you! Start here: http://bit.ly/BMENewsletterSurvey

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What the X-Files Revival, Netflix, and Book Promotion Have in Common
March 25, 2015by: ameeditor

It’s no secret to anyone who knows me that I adore the X-Files. I’m a huge fan of this series so when they announced that the show was coming back to Fox for six episodes, I was over the moon (no, really, you have no idea). Then I read this piece in Forbes and realized that this was less about what the fans wanted and more about the fact that the show a) makes a sweet amount of money for…

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20 Ways to Drive More Traffic to Your Website and Blog: Tip #48 of 52 Ways to Market Your Book
March 24, 2015by: ameeditor

Welcome to Tip #48 of our 52 Ways to Market Your Book! I hope you’re enjoying these tips and they are helping you sell more books.  Want the complete book of tips? Get it here! Twenty Ways to Drive More Traffic to Your Website and Blog Increasing traffic to our website and/or blog can be a full-time job. But it doesn’t have to be. If you understand a few simple principles before implementing Search Engine Marketing (SEM), you’ll save time…

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Throwback Thursday: Do You Want Fries With That?
March 19, 2015by: ameeditor

It’s hard to believe our blog has been live and active for TEN YEARS now. Wow! Over the past decade, we have shared a ton of content and hopefully you have found it helpful and maybe you’ve even learned a thing or two. Do you ever go back and browse old blog content? Old doesn’t always mean outdated. If you haven’t already, check out my post over at Future of Ink titled Reuse, Recycle, Repurpose: 20 Ways To Maximize Existing Content…

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The Quickest Way to Kill Your Online Success: Tip #47 of 52 Ways to Market Your Book
March 17, 2015by: ameeditor

Welcome to Tip #47 of our 52 Ways to Market Your Book! I hope you’re enjoying these tips and they are helping you sell more books.  So, ready? Here we go! The Quickest Way to Kill Your Online Success I have a friend who lives in San Diego. She and her boyfriend rented this lovely home outside of the city. They have tons of land, a great house. It was really a fantastic deal. Since they were in such a…

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Best of the Web Book Marketing Tips for the Week of March 9, 2015
March 14, 2015by: Penny

Ramp up your book promotion with these book marketing and publishing industry tweets, courtesy of bloggers, marketers, authors and others. The topics include blogging and social media mistakes to avoid, how to repurpose content, tips to run your own virtual book tour, and more. Happy marketing! ************** * 10 Ways to Get Your Book “Review Ready” Always start with a professional editor. And get a really good book cover: http://www.selfpublishingreview.com/2015/01/ten-ways-to-get-your-book-review-ready/ * Major Blogging and Social Media Mistakes to Avoid It’s…

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Five Things You Should Never Say When Pitching Your Book to a Publisher or Agent (aka stuff publishers and agents hate)
March 12, 2015by: ameeditor

If you’re trying to get an agent or publisher for your book, there are a lot of things you need to do but also several you shouldn’t. Here are a few things that will turn off a publisher or agent when you’re pitching them! 1) Everyone loves my book: don’t lead your pitch with this. In fact my recommendation is to leave this out of your pitch altogether. The definition of “everyone” is generally friends and family and while we…

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