The Book Marketing Blog

by Penny Sansevieri
The New Keywords on Amazon
November 4, 2014by: ameeditor

  Keywords on Amazon are changing again. Amazon has recently rolled out Amazon “themes” – which will replace some of your keywords. Why do themes matter? Because readers search this verbiage to find the books they want. Using this tool will help you gain more exposure and visibility on Amazon!  

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Book Signing Checklist: Tip #29 of 52 Ways to Market Your Book
November 4, 2014by: ameeditor

Welcome to Tip #29 of our 52 Ways to Market Your Book! I hope you’re enjoying these tips and they are helping you sell more books. Want the complete book of tips? Get it here! The Book Signing Checklist! Stuff To Do Before Your Book Signing – See if you can get a copy of the store’s media list. More than likely the bookstore will send out press releases but it’s important for you to do the same. Not only…

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Best of the Web Book Marketing Tips for the Week of October 27, 2014
October 31, 2014by: Penny

We’ve got some great tips from these book marketing tweets, courtesy of bloggers, marketers, authors and others. The topics include getting your book into Costco, creating audiobooks, generating increased blog traffic, and more. Happy marketing! ************** * Is It Done Yet? How to Know if Your Book is Ready to Market This helpful post will give you some pointers so you can determine whether you need to revise or move onto the next stage of your book publishing journey: http://selfmadewriter.blogspot.com/2014/10/is-it-done-yet-how-to-know-if-your-book.html…

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Unique Holiday Book Promotion
October 30, 2014by: ameeditor

Holidays are great for positioning your book but with most people targeting the major ones, it can often be tough to compete. What’s an eager promoter to do? Consider off-beat or lesser-known holidays like Peanut Butter and Jelly Day or National Step-Family day (is your book about divorce or parenting? This is a perfect fit!). How do you find these holidays? Check out: http://www.daysoftheyear.com http://www.brownielocks.com http://www.checkiday.com   Share this article with these tweetables: Unique Holiday Book Promotion tips from @bookgal!…

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14 Ways to Make Your Facebook Page Fun and Lively: Tip #28 of 52 Ways to Market Your Book
October 28, 2014by: ameeditor

Welcome to Tip #28 of our 52 Ways to Market Your Book! 14 Ways to Make Your Facebook Page Fun and Lively Congratulations! Now you have a Facebook Page, but that’s just the beginning. Unlike a profile, which can and should be personal, a Page can be used to promote you and your book since it has fewer restrictions (such as number of followers). You can connect with your audience, conduct promotions and participate in real-time conversations. Pages offer a…

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AME Blog Carnival: Tips and Tricks for Writers and Authors – October 20, 2014
October 27, 2014by: Penny

Welcome to Author Marketing Experts’ Blog Carnival. This week features some insights on self-publishing, and writing. Thank you to all of the contributors! Writing Dale Napier submitted Stay-at-Home Retreats posted at Dale Napier, saying, “It’s about creating a stay-at-home writing retreat, versus the vacation-style writing retreat.” Erica Verrillo submitted 10 November Writing Contests – No Entry Fee posted at Publishing… And Other Forms of Insanity, saying, “I am a fan of free writing contests: 1) Having a deadline forces you…

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Best of the Web Book Marketing Tips for the Week of October 20, 2014
October 24, 2014by: Penny

Get some publishing and marketing insights from these book marketing tweets, courtesy of bloggers, marketers, authors and others. The topics include top 5 marketing tips for indie authors, how to choose an effective book title, Amazon payments, and more. Happy marketing! ************** * Short Stories as a Path to Literary Success Short fiction can get your name in front of editors, agents, and fans, and builds your resume: http://blog.pshares.org/index.php/the-ploughshares-round-down-short-stories-as-a-path-to-literary-success/ * How Much Will I Get Paid From Amazon? Some terrific…

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The Best Social Media and Email Management Tools
October 23, 2014by: ameeditor

Did you know there are some awesome tools out there to keep you organized and help manage your email and social media accounts? Couldn’t we all use a little help with that in this 24/7 online world? These are some of my most favorite tools:  Sanebox – This is a great tool for email management. Anyone who is dealing with email overload will appreciate this program. It works with any email platform and will take care of the prioritizing for…

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The Power of Social Networks: Tip #27 of 52 Ways to Market Your Book
October 21, 2014by: ameeditor

Welcome to Tip #27 of our 52 Ways to Market Your Book! I hope you’re enjoying these tips and they are helping you sell more books.  Want the complete book of tips? Get it here! The Power of Social Networks These days, you can’t go into a coffee shop, bookstore, or turn on your television without hearing about social networks like Facebook, and LinkedIn. These sites have exploded in recent years with members and an influx of money that’s kept…

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AME Blog Carnival: Tips and Tricks for Writers and Authors – October 20, 2014
October 20, 2014by: Penny

Welcome to Author Marketing Experts’ Blog Carnival. This week features some insights on getting published, writing, and book marketing. Thank you to all of the contributors! Book Marketing Sarah Bolme submitted Learning From the Numbers posted at Marketing Christian Books, saying, “The newest figures from book sales (new, not used books) for the first half of 2014 (January to June) were released last week. I find this book sales data interesting and relevant for authors and publishers as you plan…

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