The Book Marketing Blog

by Penny Sansevieri
Sell More Books on Amazon! Tip #9: Get More Power to Your Amazon Page
September 1, 2015by: ameeditor

Get a URL that best describes your niche and have it point to your Amazon books or your Amazon Author Central Page. A while back I bought www.SellMoreBooksonAmazon.com. This URL used to forward to my Author Central page and now links to a separate page about this program, the Amazon Optimization Program. However the effect is still the same, the URL cross promotes everything that I do around the Amazon topic. Learn how to get more power from your #Amazon…

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What’s buzzing this week in book marketing & publishing
August 29, 2015by: ameeditor

Here are some of my most talked about Tweets of the week – don’t miss out on the latest in book marketing & publishing! You can now track #reader #engagement for better #marketing http://buff.ly/1K0O374  via @pubperspectives Find out what happened when I interviewed the amazing bestselling author @thecreativepenn: http://buff.ly/1PP4diK  #author #interview What Should a Novelist Blog About? Find Out Here: Do’s and Don’ts for Author-Bloggers http://buff.ly/1KGHvVu  via @annerallen #amwriting Want to attract and keep Facebook fans? Here are 13 tips…

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Do You Have What it Takes to Be a Successful Author? Take our quiz!
August 28, 2015by: ameeditor

Quizzes are an interactive and fun way to make an assessment about almost anything, so we wanted to design another quiz to give authors insight into their approach to making their book a success. We hope you get a lot out of it! You’ve been given $20,000 to market your book. What do you do with this money: a) I would use it to blast my book out of the gate. b) I would use it incrementally, over time. So…

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Sell More Books on Amazon! Tip #8: 3 Ways to Cross-Promote your Books!
August 25, 2015by: ameeditor

Here are 3 ways you can cross-promote your books on Amazon. If you have multiple books, I recommend cross-promoting whenever possible. Though it’s fun to link to your other books, you may also want to enhance this slightly using these ideas: List your other titles in the back of your book and/or include excerpts – I recommend including a note of thanks to your readers as well, saying thank you for buying your book goes a long way! Create a…

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What’s buzzing this week in book marketing & publishing
August 22, 2015by: ameeditor

Here are some of my most talked about Tweets of the week – don’t miss out on the latest in book marketing & publishing! 17 tools that’ll take your #socialmedia #marketing results to the next level via @neilpatel  Don’t Waste Your Time: 6 Ways to Be More Efficient on #SocialMedia via @neilpatel I’ve got 10 ways to get discovered in the #bookmarketing jungle! Click here to find out what they are #amwriting Want to know how you can #sell #more #books using #Twitter?…

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Want More Attention for Your Book? Here’s How!
August 20, 2015by: ameeditor

There’s a key to getting more attention for your book and it’s this: Make it easy for someone to promote you. I often hear authors appalled at sending review copies. They lament that it costs money and while I get that, it’s also part of the cost of doing business. And, if sending a copy encourages a review or a mention, why wouldn’t you do it? Do you think the NY Times is just a little behind, and you’ll save…

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Six Book Marketing Mysteries Unraveled to Help You Get Great Reviews and Sell Your Book!
August 20, 2015by: ameeditor

I’ve been in this business a long time, and have heard this complaint thousands of times. Authors often tell me their books get great reviews (on Amazon, Goodreads, blogs, etc.), receive literary awards, yet still, the book sales just don’t happen. Authors get frustrated and say, “I just don’t get it!” But sometimes, it might just be a matter of taking a closer look at your marketing strategy and analyzing it with a different lens. If this sounds like your…

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Sell More Books on Amazon! Tip #7: Great Places to Find Cool Keywords
August 18, 2015by: ameeditor

Need to find some great keywords? Here are a few sites we just love. So the trick is finding the right keywords and then double-checking them on Amazon! Ubersuggest – Get keyword ideas with Übersuggest the free keyword suggestion tool that makes good use of different suggest services. SEO Book – This keyword tool was built on a custom database that has been compiled over the past four years. They researched data from the now defunct Google Search-Based Keyword Tool….

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Discovery: Another Buzzword We’re Wrestling to Understand
August 17, 2015by: ameeditor

When I was first in the industry, discovering a book was easy and pretty uncomplicated. Back then, publishing had seasons, and if you wanted readers to find the book, you stuck to the rules. Big books in the Fall; change-your-life titles in January; and summer reads, smaller books and fluff-type titles the rest of the year. Now, however, there are no hard and fast rules. Other than news or seasonal tie-ins, there’s little rhyme or reason to when a book…

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What’s buzzing this week in book marketing & publishing
August 15, 2015by: ameeditor

Here are some of my most talked about Tweets of the week – don’t miss out on the latest in book marketing & publishing! 22 Ways a Blog Can Sell Books 6 self-editing tips to strengthen your writing Why Social Media is Still Your Best Path to Book Visibility Tools for novelists: Here are 5 of the best How Analytics Will Change Publishing 4 Steps for Organizing Plot Ideas Into a Novel How YouTube Can Help Self-Published Authors Sell More Books…

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