Best of the Web Book Marketing Tips for the Week of May 1, 2013

by: Paula
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Some great insights have appeared on Twitter, and we’re highlighting a few of the top tweets from the past week, courtesy of bloggers, marketers, authors and others. The topics include proof that social media drives sales, whether free eBooks hook readers, a Twitter guide for authors, and more. Best of luck with your marketing efforts!

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* How to Keep Writing – Even When You Hit Roadblocks

Every writer dreams of writing a book, and every published author dreams of having a bestseller. Sometimes things don’t go as planned. One writer shares how she’s moving forward anyway, and it provides great inspiration:

http://everestbyfog.blogspot.co.uk/2013/04/how-to-keep-writing-by-lorrie-porter.html

* Using Twitter, a Guide for Authors New to Twitter

If you haven’t used Twitter yet, or would like some ideas, this post offers some great tips:

http://www.sellingbooks.com/using-twitter-a-guide-for-authors-new-to-twitter/

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* 7 Ways to Improve Your Social Media Engagement

Are you hearing crickets on social media? Here’s how you can jump-start your engagement:

http://www.socialmediaexaminer.com/7-ways-to-improve-your-social-media-engagement/

* Do Free eBooks Really Hook New Readers?

Has the glut of freebies worn down readers? An interesting discussion about the pros and cons of free eBook promotions:

http://jodyhedlund.blogspot.com/2013/05/do-free-ebooks-really-hook-new-readers.html

* How to Optimize Your Amazon Book Page to Sell More Books

These six areas are key pieces to your Amazon page being a successful sales tool:

http://bubblecow.net/how-to-optimize-your-amazon-book-page-to-sell-more-books/

* Proof that Social Media Drives Sales! [Research]

Social media generates 14% of all leads and 13% of all customers, and customers translate to sales, according to Hubspot’s 2013 State of Inbound Marketing whitepaper:

http://heidicohen.com/proof-that-social-media-drives-sales-research/

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